Campaign builder
Create direct CPA campaigns with payout, budget, targeting, scheduling, daily/lifetime caps and conversion requirements.
Cost-per-action infrastructure
A CPA Network Built Around Real Attribution
Bring publishers and advertisers together around measurable actions. Build campaigns, distribute offers, track clicks and postbacks, manage reversals and keep publisher earnings separate from advertiser campaign funds.
Click attribution Conversion postbacks Campaign escrow Immutable ledger
CPA conversion lifecycle
Advertiser campaignFund
Publisher trafficAcquire
Qualified actionConvert
Publisher earningsSettle
CPA operations
Campaign management and publisher monetization in one network
The same conversion should drive advertiser reporting, publisher earnings, risk checks and accounting without creating conflicting sources of truth.
Escrow-funded budgets
Submitted campaign budgets are reserved so advertisers cannot commit the same balance across multiple live campaigns.
Click tracking
Tracked click contexts connect the publisher, visitor, offer and campaign before the user reaches the advertiser destination.
Server postbacks
Network and advertiser callbacks use idempotent transaction identifiers to prevent duplicate conversion credits.
Reversal handling
Chargebacks and reversals can unwind publisher earnings and campaign accounting while preserving the original audit trail.
Fraud & trust
Publisher traffic quality, advertiser trust, payout risk and conversion signals feed separate operational decisions.
Advertiser acquisition
Create CPA campaigns with controlled spend
A CPA network is only as useful as its conversion and budget controls. Direct campaigns can define a publisher payout, total budget, country/device targeting, start and end dates, daily limits and total conversion caps. Funds reserved to a campaign are treated as escrow instead of remaining available for unrelated spend.
Each campaign can also use a unique advertiser postback secret so external advertiser systems can report qualifying actions back to the network without exposing a global credential.
- Escrow-backed campaign budgets
- Geo and device targeting
- Daily and lifetime caps
- Advertiser postback secrets
Publisher economics
Separate earnings from advertiser money
Publisher earnings and advertiser deposits are different liabilities, even if one person can act as both a publisher and advertiser. The unified account keeps those financial purposes separate while letting the same user manage them from one workspace.
An immutable ledger model makes deposits, campaign funding, publisher earnings, holds, payouts, refunds and reversals traceable instead of relying only on editable balance columns.
- Publisher earnings balance
- Advertiser funding balance
- Campaign escrow
- Payout holds and refunds
Risk operations
Treat traffic quality and advertiser trust as different signals
Incoming publisher traffic can be suspicious even when the advertiser is legitimate, and a reliable publisher can still encounter an advertiser with poor campaign history. The platform maintains separate quality and trust layers so each side can be reviewed independently.
Conversion velocity, timing, shared network indicators, payout value, reversal rates, campaign rejections and disputes can all contribute to risk decisions without forcing every issue into one generic fraud flag.
- Publisher traffic quality
- Advertiser trust scoring
- Configurable risk thresholds
- Block / watch / allow rules
Explore the platform
Related offerwall and CPA network resources
Frequently asked questions
Questions about cpa networks
What does CPA mean?
CPA stands for cost per action or cost per acquisition. The advertiser pays when a defined qualifying action is reported and accepted rather than simply paying for an impression.
Can one account be both a publisher and advertiser?
Yes. The platform uses one account while keeping publisher earnings, advertiser funds and campaign escrow logically separate.
How do direct campaigns avoid overspending?
Campaign budgets are reserved in escrow. Conversions spend against that reserved amount, and unused funds can be returned when a campaign is closed.
What happens when a conversion is reversed?
The platform records the reversal against the original conversion so publisher earnings and campaign accounting can be adjusted without deleting the original transaction history.
Can advertisers receive conversion postbacks?
Yes. Direct campaigns can use advertiser postbacks so the advertiser can receive conversion data from the network after a qualifying action is recorded.
One account. Two sides of the network.
Create free accountRun CPA campaigns and publisher monetization from one control plane.
Start with one account, then choose whether you want to publish offers, advertise, or do both.